The Bait is something — seems to be something — that you naturally want, and the Angler makes you a promise of it — seems to make you a promise of it — by dangling appearances before your eyes.
The Hook is something — something Real beneath the Bait — it moves the Angle forward and makes it work on the Mark, very often calling on the Mark's liability to fall for a particular style of rhetorical mechanism or a specious type of logical premiss.
Let us spend some time trying to see how the Wikipedia Angle is put together — and what we can do to get ourselves and other Fish in our School off the Hook.
Jonny
![cool.gif](http://wikipediareview.com/smilys0b23ax56/default/cool.gif)